Social Media Animation Ideas

Tuesday 28th February 

We are basing our whole animation on social media addiction and we are all coming up with ideas baed around this idea and I had the idea of coming up with a character for a mobile phone to use in the animation.

I also did a rough story board to show the story I have in my head my idea is to show the mobile phone as a Skelton overloaded with information and these drawing are trying to explain that.

The first one: Is just the person holding the mobile phone and putting it down

The second one: Will look like all these apps and message are coming out of the phone to represent when you have a overload of notification on your mobile phone.

The third one: This is showing the person attempting to collect the information to show if someone had this in real life what it would look like.

The forth one: This jumps and doesn’t really link but this is the idea of if things we do on social media like liking status and picture or swiping left or right on a picture of someone happened in really life. I think this would be a clever idea to use in our animation.fullsizeoutput_8fd

We also looked at the idea of a day in the life and how the sun would animate to talk and ask question like what can’t you live without.

We also looked into including the idea of social media likes and dislike being showed happening in real life where the animated person shows a love heart of a like above there head when someone liked there post. I looked on Pinterest and got inspiration from there.






Design As Activism – Social Media

Monday 27th February

Today as a group we discussed our ideas all having individual ideas we came together to explore all aspect of the idea of social media. We had four ideas:

Addiction of social media – This idea is looking into the addiction of social media the way people live there lives trough social media every waking moment is spent through the aspect of social media. Also the idea that the sense of that  of technology is alway there. That sense of always needing to know the information given by a mobile.

Cyber Bulling – This was the idea that the younger generation experience cyber bullying. I was thinking that people who cyber bullying other normally because of reason there experience at home like lack of attention. I wanted to look into raising awareness of online users and to not take cyber bulling alone.

Cat-fishing – through dating – This is looking at the fact you don’t always know who is behind the screen. You might be talking to someone who seem lovely but only ever seen that one photo that could not always be there true self. This is explain well thought the TV show Catfish which is why we came away from this idea.

Cat- fishing  – through fraud and stolen identity – We then furthered the idea of cat fishing and the fact it not alway through dating someone could add you on Facebook say there someone else by using there picture as anyone picture is easy to get hold of and get information of you and claim fraud.

We also looked into link about addiction and how we could go about creating it and looking into the idea of addiction and how we could use needle and medicine to explain the way social media is an addiction.

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The idea that social media is and addiction 
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Using social media for our ego











We also discussed looking into the idea that we could use things that we doing on social media like liking, Poking and swiping left and right in our animation and use it to make it look like it happening in real life to show the impact of what we are doing online. This will show that something we do on social media we would never do in really life. This also tie in with cyber bullying and how most people on line saying those things would never say it if it was in person. I think in today day and age its easier to live behind the screen instead of in the real world.


Addiction to social media

We also briefly discussed how its taking away people childhood when I was little i would use my imagination and play hour hour with something simple like a cardboard box. Today people of the age of three can work a mobile phone and I have found from personal findings that the younger generation have a lack of imagination in the outside world and I think its due to having the use of a mobile from a early age.

We also briefly discussed the use of social media to document your every move and that people take photo of things like passports and personal information and also let people on social media know when there on holiday this can lead to home targeting as someone now knows that your house is empty whilst your away. This came up as a raise awareness of what information you post and when you post it.

After a big discussing we have come up with looking into what a phone means to us. The way its an addiction to alway having information. We found from a quick discussing of our use of the mobile its not the social media that is a mega attachment it just that knowing you alway have it there. That feel you alway have the information right at your finger tips. We as a group have decided we will do a full uni day 10 tip 4 without the use of our mobile phone and document our day without them. I think this will be a nice opportunity to think with out using google.






Moving Brands Studio Visit

Moving brands is a “global creative company. We partner with established and emerging businesses to design and transform their brands and experiences to thrive in the moving world.”

When we went to there studio they showed us a few of the project they worked on and the one that stood out to me the most was the work they did with BBC kids. The whole work with the typography making it suitable for the younger generation. Also the way the avatar  designed changed overtime to what they are today.

They start with the story. We build the system that flex we design for the people.

Here are some of the work they are proud of which I think is nice that they display all there part projects.

A few picture from the studio visit. I found this visit helpful to see a working studio and too see all the work that goes into one project. There isn’t just a Graphic designer it take people from a lot of different fields.

It was also nice to see all the work that goes in to one idea and to see the idea progress into what it is today and also to see everything that goes into one idea and see it all come together.

4 Designers

Monday 20th February

Today we went to the 4 designer conference in London Conway hall. We listened to 4 designer speak about there field and how they got to where they are today and given us simple tip to help us in our careers.

Patrick Baglee 


Patrick is widely recognised with his writing on design and advertising appearing in Eye, Campaign,Creative Review and U&lc. He is the former chair of the Typograph-ic Circle and founded 4Designers with Quentin Newark in 1999.

He said that “design matter more than ever”.

Matthew Shannon Brash Brands 


Matthew’s work has been the recipient of numerous accolades, and he has worked for some of the most respected design studios in the UK, and brings a sincere passion before spending time at Atelier Works, Addison and MetaDesign’s London studio.  He’s now at Brash Brands – a global brand identity agency that has worked with adidas, Armani, the BBC, Ford, and Burj Khalifa. He has written on the importance of internships and was at the heart of the SAS Scholarship Team.

Worked at:

  • Ateller works
  • Addison Group
  • Meta design
  • Getty image

He believe communication is in our hands 


He worked for skodaauto and rebranded there car. The brand was bought by volkswagen.

They used research to push the brand forward and created the skoda logo we see today. Also the skoda typeface.

How do you apply the components all together building on first impressions make sure you have a thought to communicate a lot of other thought process.


  • Think
  • Re-think
  • Do


Image bank

No single image could represent the picture library this is why you should give the image the most room on the page.

911 effected business Getty images digital work was prominent in memorable photojournalism. As a business they own photography.

Always be agile you never know whats going to happen be aware of all current trend it will effect your work.


Good to be able to work on a larger document.

When working on bp the oil leak happened which effected the business. As people were photoshopping the logo in a negative light. Needed to show a different side to show they were helping. Need a social base to show the world what is happening.

Adapting to new things that is happening keeping in with the trends.

Always adapt quickly very quickly.

Alway keep learning



Little stories big differences.

They made 60 videos that were sociably and shareable to use employees to tell story and challenge the brief

The affect your work is having.


Value Retail

We live in social enabled world

People like you tuber such as pew-pie are more influential than ever to the younger generation.

The hybrids

Using Vloggers and blogger to share clothes on social media to create business.

Alternate the delivery.


Need to come from me

“To effect change you need to be change”

“Aim to be the change power of youthful minds”

Creation of context understand components to use them in real world.

Joanna Davies,Zak 


Ambitious and entrepreneurial by nature, Joanna was Head of Group Marketing for a major pub company by the age 25 and had created Zak at the age of 29.  Jo is now CEO + Founder of ZAK, an award-winning independent creative agency. Known by reputation as Agents of Change, ZAK develops brands and creative platforms for global clients.

Zak creates big brand ideas that engage influential under 30s

Based on leather lane

See business as brand

Prefer working with challenging brands.

Worked with New Balance Football

Knowing for running wanted to change there brand slightly.

Looking towards 17 year old fans to match the audience with the brand.

They do all the branding other markets adapt your idea.

PF flyer wanted to come away from the converse range

“unfollower the crowd”

Campaign the product on their own now

Zak brand is just as important as the clients brands

We are creators, makers and innovation.

6 things:

  • Insights
  • Stragery
  • Creativity
  • Design
  • Production
  • Distribution


Trend report from our global insight network of under 30s across the globe.


Connected cool kids who collaborate with brand to create out through content.

Cool SH*T 

Weekly maker of curated and created content magazine content.

Jo’s Tips

  • Find your personal brand (what make you different)
  • Creative,culture,adventure seekers
  • Smart – Street smart
  • Brave- Speak up
  • Ambition- Need drive
  • Grounded – Normal
  • Find your perfect partner
  • Type of brand you want to work for
  • Meet the team your working for

Training is important

  1. make a strong 1st impression
  2. we the company values
  3. deliver excellence

Matt Baxter – Baxter and Bailey 


Matt is an experienced designer, spending 20 years working for some of the UK’s most highly rated brand design companies.   He has worked internationally with Melbourne and NYC-based brand design studio 3Deep Matt has worked for all kinds of clients all over the world from, The Body Shop, Orchestre de Paris, the Edinburgh Film Festival to the Australian Ballet. Matt has written for Design Week and The Drum and has judged design awards for D&AD and Design Week. He also has a keen interest in design education giving talks and running portfolio surgeries.

Micheal gladwell “anyone can be and expert in something if they done over 10,000 hours.

Director of Braxter and Bailey which is based in brighton


1.Know where your going

-Films,comics and music

Mckean was doing something interesting

-Pixies music covers

-crazy typography

-Knew what he liked didn’t know what it was

2. Say yes to everything

-D and

-Designed brief for scope

3. Fake it till you make it

-Trickett and webb

-Do things before you know hoe then eventually learn how later

4. Go places

-Went to australia 3 deep design company

5. Don’t do free work


Going back on his advice 

1. Dont know where your going

-The phonix maker of comic he fell into this

2.Say No sometimes



3.Never stop faking it

-things would get boring if you knew everything

-The illuminated river knew they were out of there dept but did it anyway

4. Stay local

-Also benefit from staying local

5.Sometimes do free work

-When its right for you

Solid Advice 

  1. Always read words
  2. Spellcheck
  3. Spellcheck again
  4. Be nice
  5. Keep in touch

Advice from people Matt worked with that got him where he is today

Lynn Trickett 

  1. Never talk yourself down
  2. Dare to try something you’ve never done before


Show commitment over deliver do something unexpected hard working and good attitude.

Brett phillips -3 Deep 

  • Design is like motorbike
  • Surround your self with people who know what there doing

Heidi Leghfoot 

  • Never worry about not knowing the answer
  • Ask to many question




Brain and James Webbs 



went straight to art school

Tv graphics


Design a set of stamps with no queen

Stamps – Royal mail 

  • Made stamps for the industrial revolution
  • Know more about the job than the client
  • Re-event Christmas stamps
  • Battle of waterloo
  • Words are important in design
  • Avoid the obvious
  • Arrive at genius
  • Letter press is an interesting process


At the 4 designer event i really got a sense of what the design world is like and what my idea and design can give to the real world. I have never really thought about what happens after university but this really open my eye to what is possible. I also learnt not to do free work there is alway someone willing to pay you. I also learnt that I need to be confident in myself and my ideas. I also think I need to speak to as many people as I can whilst I can to be in the best position possible.


House of MinaLima Visit

Monday 20th February 

Today me and few of the girl took a visit to the Minalina studio to see the design of Harry Potter and Fantastic Beast.

The studio on 26 Greek Street, Soho, London opened to showcase their fifteen years of creative collaboration in graphic design. The House boasts four floors of distinctive designs on display, from their work on the Harry Potter film series to their illustrated collective nouns, and with a spectacle of visual surprises along the way.

The graphic designs from Warner Bros and Pictures of ‘ Harry Potter films by Miraphora Mina and Eduardo Lima are reproduced as limited edition art prints which are on sale the authentic film props are  also be on display. It is also featuring graphic designs and props from the Fantastic Beast film.

Miraphora Mina used her own writing in the films and designs and licensed the own writing so she could still write today.

These two design are the two that stood out to me the design of the newspaper the daily prophet really stood out to me the way the type is spaced given the image and title a sort of path of the eye to follow. I also like the use of the letter to start of every new part of the paper.

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Red line to show the path of the eye

The second print I especially liked this range because it was brightly coloured and the way the typography worked with each of different works. Letting the type speak for the poster.I think the type speaks louder than the image.

I really enjoyed my visit to Minalima even know I haven’t seen any of the Harry Potter films it was amazing to see how much detail goes in to the design of things like food packaging that are not even shown in the film.

Here are a few more images that show the props and designs that went into the building itself to show of the work.


Research – Joe Lareta Project

Barbara Kruger

The piece “Your body is a battleground” shows an image of a woman one side a normal image the other has been edited to give a x-ray look using the bold caption to show a bold message. Kruger is an American conceptual artist. Her work is many black and white photographs which have been overlaid with declarative captions these are usually in white on red. The captions usually include “you”, “your”, “I”, “we”, and “they”, addressing cultural constructions of power, identity, and sexuality. Much of Kruger’s work pairs found photographs with pithy and assertive text that challenges the viewer. She develops her ideas on a computer, later transferring the results to images. Much of her text calls attention to ideas such as feminism, consumerism, and individual autonomy and desire, frequently appropriating images from mainstream magazines and using her bold phrases to frame them in a new context.



This photo is taken of a women one side is a portrait photo the other is the same image but edited to give it  x-ray look. This is then been edited to portray a message to make a statement. This is showing the struggles of being a woman. Having to make everything look perfect to please men.


The photographer has chose this image of the women using two different edited sides. This is to show a message using the bold magazine words. This make the image have a different angle and meaning.


This work isn’t all about the photo the message make you stop and think about what the image is trying to show. With this I think it trying to state that beauty is portrayed in different ways.

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This shows a image of a girl pulling a face with the caption money can buy you love this is not the normal caption as you think it would say money cant buy love. The content of this image I think has come from the film Annie who was bought to give love to that family.


The photographer has chose this image of the girl using the caption Money can buy you love I think this gives the image a different meaning to what it would have been if it was just the image.


This work isn’t all about the photo the message make you stop and think about what the image is trying to show. I think this image is trying to show something different to the caption but because they are together it give it a whole different meaning that the girl needs money for love.


This Photographer / artist is the type of typography that we could use for our Joe Lareta project we could screen print the letters over the top of the illustration. I feel that this work would help should the story it we used this style of typography on one of the cushions.

First Things First Manifesto

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First Things First a manifesto 1964

The original First Things First manifesto was published by 22 signatories in: Design, the Architects‘ Journal, the SIA Journal, Ark, Modern Publicity, The Guardian, april 1964. It was renewed in 2000

First Things First a manifesto 2000

The First things first 2000 manifesto was an updated version of the earlier First things first 1964 Manifesto published in 2000 by some of the leading lights of the graphic design, artistic and visual arts community. It was republished by Emigre, Eye and other important graphic design magazines and has stirred controversy (again) in Graphic design.


The manifesto was written in 1963 and published in 1964 by Ken Garland and 20 other designers, photographers and students, the manifesto was a reaction to the society of 1960s Britain and called for a return to a humanist aspect of design. It’s solution was to focus efforts of design on education and public service tasks that promoted the betterment of society.

The influence of the manifesto was quick to reach a wide audience and was picked up by The Guardian, which led to a TV appearance by Garland on a BBC news program and its subsequent publication in a variety of journals, magazines and newspapers. It was revisited and republished by a group of new authors in the year 2000 and labeled as the First Things First Manifesto 2000.

The first things first manifesto was published initially in 1964 it was related to the shift in attention from commercial to more information based, longer lasting, useful design. Ken Garland was a British designer who published this he worked in a span of toy companies to ant-nuclear protests. He wanted to reduce the impact of commercialism that has had upon design. The original Manifesto was backed by over 400 designers of the time, ranging from the famous to emerging creatives of the community.

Edward Wright 

Who was a painter, typographer and graphic designer. In the early 1950s he was a member of the Independent Group, and taught at the central school of arts. He designed the catalogue for the exhibition This is Tomorrow at the Whitechapel Gallery in 1956.

Ken Garland 

Who is a British graphic designer, photographer, writer and educator. He has made a significant contribution to the development of graphic design since the mid-twentieth century and formed the prolific design studio Ken Garland & Associates in 1962 (until 2009) in Camden, London, where he continues to live and work.

Anthony Froshaug

He was born in (1920–84) and was a English Typography, designer and teacher, who was born in London to a Norwegian father and English mother.His ideas was influenced by ideas of European modernism, particularly the work of Jan Tschichold, Froshaug is considered by some to be the most convincing exponent of modern typography in Britain. In 1939 he began to practice as a freelance graphic designer and typographer. As a typographer, he has been viewed as unusual in running his own small (un-private) press, including two periods of printing in Cornwall (1949–52, 1954–7). He worked with Alan Kitching.

After looking into the first things first Manifesto it has made me think about  my future designs and to create things that help the world and will be used and be useful for time to come. I want to design things that will help people if that for a big or small reason.I want to design things that I have a passion for and enjoy designer. I want to love the things i design not just design them for a purpose.